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브레이크뉴스 최애리 기자= 제너시스BBQ 그룹이 공식 브랜드몰인 BBQ몰을 그랜드 오픈했다.
BBQ몰은 최근 거리두기 해제에 따라 캠핑족과 1인가구의 간편식 수요 증가에 맞춰 일상에서 간편하게 조리하거나 데워먹을 수 있는 HMR 제품을 판매하는 이커머스에 특화한 BBQ의 공식 브랜드몰이다.
BBQ몰은 과거 홈쇼핑 채널에서 인기를 끌었던 자메이카 통다리 바베큐를 포함해 가정에서 간단하게 조리할 수 있는 닭볶음탕, 닭갈비, 삼계탕, 볶음밥 등 다양한 HMR 제품을 판매한다. 캠핑, 식사대용, 간식 등 남녀노소 모두가 다양하고 간편하게 조리해 먹을 수 있는 것이 특징이며, 개별 소포장으로 휴대 및 보관도 용이하다.
오픈을 기념해 신규 가입고객에게는 바로 사용 가능한 적립금 3000원을 제공하는 프로모션을 진행한다. 2만원 이상 구매 고객에게는 자메이카 통다리 1개를 100원에 구매할 수 있는 쿠폰도 지급한다. 해당 쿠폰은 한도 소진 시까지 선착순으로 지급하며 ID 당 1회 사용할 수 있다.
이 외에도 구매 금액에 따라 닭가슴살 오리지널 육포 증정, 리뷰 작성시 적립금 지급 등 다양한 오픈 기념 프로모션을 진행 중이다.
BBQ 관계자는 “가정이나 식당에서 조리해먹는 식품들과 비교해도 손색이 없도록 품질과 맛으로 증가하는 HMR 수요에 맞춰 다양한 제품들을 구비할 수 있도록 하겠다”며 “앞으로도 닭가슴살을 활용한 다양한 제품과 다이어트 제품도 출시 예정이다”고 말했다.
한편., BBQ몰은 PC와 모바일 웹에서 이용 가능하며 모바일 BBQ앱을 통해서도 접속이 가능하다.
break9874@naver.com
*아래는 위 기사를 '구글 번역'으로 번역한 영문 기사의 [전문]입니다. '구글번역'은 이해도 높이기를 위해 노력하고 있습니다. 영문 번역에 오류가 있을 수 있음을 전제로 합니다.<*The following is [the full text] of the English article translated by 'Google Translate'. 'Google Translate' is working hard to improve understanding. It is assumed that there may be errors in the English translation.>
BBQ, the official brand mall ‘BBQ Mall’ grand opening
Online shopping mall specializing in HMR.. Anyone can easily introduce cooking products
Break News Reporter Choi Ae-ri= The Genesis BBQ Group has opened its official brand mall, BBQ Mall.
BBQ Mall is the official brand mall of BBQ specializing in e-commerce that sells HMR products that can be easily cooked or heated in daily life to meet the increasing demand for convenience food among campers and single-person households following the recent lifting of social distancing.
BBQ Mall sells a variety of HMR products, such as Jamaican whole leg barbecue, which was popular on home shopping channels in the past, chicken stir-fried soup, chicken ribs, samgyetang, and fried rice that can be easily cooked at home. It is characterized by a variety of easy-to-cook meals for people of all ages, including camping, meal replacements, and snacks.
To commemorate the opening, the Genesis BBQ Group, an official brand mall, opened the BBQ Mall, a reserve that can be used immediately for new subscribers.
BBQ Mall is the official brand mall of BBQ specializing in e-commerce that sells HMR products that can be easily cooked or heated in daily life to meet the increasing demand for convenience food among campers and single-person households following the recent lifting of social distancing.
BBQ Mall sells a variety of HMR products, such as Jamaican whole leg barbecue, which was popular on home shopping channels in the past, chicken stir-fried soup, chicken ribs, samgyetang, and fried rice that can be easily cooked at home. It is characterized by a variety of easy-to-cook meals for people of all ages, including camping, meal replacements, and snacks.
To commemorate the opening, we are running a promotion that provides 3,000 won in points that can be used immediately to new subscribers. Customers who purchase more than 20,000 won will also receive a coupon to purchase one Jamaican whole leg for 100 won. These coupons are issued on a first-come, first-served basis until the limit is exhausted and can only be used once per ID.
In addition, various open commemorative promotions are underway, such as a gift of original chicken breast jerky depending on the purchase amount, and payment of points when writing a review.
A BBQ official said, "We will prepare a variety of products to meet the increasing demand for HMR with quality and taste so that it is comparable to food cooked at home or at a restaurant." "In the future, various products and diets using chicken breast The product will also be released,” he said.
Meanwhile, BBQ Mall is available on PC and mobile web and can also be accessed through mobile BBQ app. Customers who purchase more than 20,000 won will also receive a coupon to purchase one Jamaican whole leg for 100 won. These coupons are issued on a first-come, first-served basis until the limit is exhausted and can only be used once per ID.
In addition, various open commemorative promotions are underway, such as a gift of original chicken breast jerky depending on the purchase amount, and payment of points when writing a review.
A BBQ official said, "We will prepare a variety of products to meet the increasing demand for HMR with quality and taste so that it is comparable to food cooked at home or at a restaurant." "In the future, various products and diets using chicken breast The product will also be released,” he said.
Meanwhile, BBQ Mall is available on PC and mobile web, and can also be accessed through the mobile BBQ app.
